YUHEI SUZUKI
Hi there! Welcome, and thanks for stopping by.
My name is YUHEI SUZUKI
a Creative/Art Director and Designer based in Tokyo.
WORKS
PET SHOP WITHOUT PETS
Questioning Japan's Pet Sales Issue Sparks Debate On Pet Welfare
Brand activation
Client: Petfelice
EXPAND YOUR WORLD
Live Vividly In This New Reality With Meta Quest 3
360 campaign
Client: Meta
TRANSFORMATION
Visualizing Kuraray Technology
Web ad
Client: Kuraray
WE LOVE ENGINEERS.
Empathized With Engineers' Feelings While Big Layoffs In 2023
Web ad
Client: Kyocera
CURIOUS BOOK BAR
100 Books Lined Up With Their Covers Hidden In The Bookstore
Brand activation
Client: Bacardi
DEWAR'S AI MANZAI
Introduced Errors That Could Generate Laughter In AI And Challenged Whether AI Could Perform Manzai
Manzai show
Client: Bacardi
DEWAR'S VR NOVEL STATUE
A Virtual Reality Sculpture Composed of Letters
VR content
Client: Bacardi
ONLINE JAPANESE BAR "SNACK SMAKO"
A Website That Only Opens 18:00-24:00
SNS campaign/2018
Client: Meiji Smart Cheese
PYLORI CHECK-AID
Breakthrough Idea To Prevent Stomach Cancer
Non-profit/2015 -
Client: Preventive Medicine Promotion Organization
EYE-DROP TRAFFIC SIGN
An Eye-drop Brand Navigates Drivers' Safe
Bus stop print ad/2017
Client: Rohto
SMACHEE BEER
Make And Sell Original Craft Beer From A Brand Of Cheese
Purpose-driven campaign/2021
Client: Meiji Smart Cheese
GINZA FLAVORQUEST
Instant Curry Brand Helped Ginza City To Bring Japanese Customers Back
Social good campaign/2019
Client: Meiji Ginza Curry
JOINT OF OUR DREAMS.
Making Dreams Come True By Collaboration
360 brand campaign/2021
Client: Sankei Building
TOMATOMAN
Instagrammable Branding
Shop branding/2018
Client: Tomatoman
SCROLL LIFE STORY
Life Drama Animation While Scrolling
Yahoo web banner/2016
Client: Yahoo! Japan
ETERNALLY WRITING
Education Continues From Generation To Generation
Viral video/2017
Client: Pilot
GRIDS HOSTEL BRANDING
Hidden Jokes Everywhere
Hostel branding/2018
Client: Sankei Building
MORE THAN A FRIEND
Delivering Controversial Message From A Toy Brand
Newspaper ad/2017
Client: Takara-Tomy/Licca
A COUNTRY WITH "BOOK" IN ITS NAME
Promoting Japanese People To Read More Because They Have "Book" In Their Country Name In Japanese
Newspaper ad/2012
Client: Kadokawa
I've launched FREE Design Barcodes to remind habits to keep ourselves safe from coronavirus. Click the design below to see details.
Ideation / Presentation within company / Website design / Barcode design / Illustration / English copywriting
Japanese copywriting: Shinichi Mimura
Coding: Yuki Ono